Email Marketing

From Inbox to Impact, Feed Supercharges Your Email Game!

Boost Engagement and Drive Results

Feed has extensive experience working with some of the industry’s leading email marketing systems, including MailChimp, Klaviyo, Active Campaign, and Campaign Monitor. These platforms have proven to be highly effective in driving successful email marketing campaigns for our clients.

With our in-depth knowledge and expertise in utilising these systems, we help you harness the full potential of email marketing to engage your audience, boost conversions, and nurture lasting customer relationships.

Whether you’re looking to leverage the user-friendly features of MailChimp or explore the advanced e-commerce capabilities of Klaviyo, our team is well-equipped to tailor our services to match your specific needs. Trust us to optimise your email marketing efforts with the right system that suits your business goals, ensuring your messages reach the right audience and deliver impressive results.

You had me at hello! Send enquiry now… →

Email Marketing to Nurture Business Growth

Email marketing is a powerful tool that can keep your audience engaged, enhance conversions, and reinforce your brand’s identity. Feed understands the complexities of crafting effective email campaigns that deliver results. Whether you aim to nurture leads, boost sales opportunities, or stay top-of-mind with your customers, our team of experts can deliver the email marketing services Geelong businesses need.

Personalised emails for targeted engagement
A/B testing to optimise content and boost conversions
Automated workflows for lead nurturing and customer communication
Detailed analytics for data-driven decision-making
Compliance and deliverability for effective email campaigns

Customised Reporting for Success

We are driven by feedback and results. Once your email marketing campaign is underway, our team provides customised reports that measure success. These reports reflect the most effective marketing strategies and areas for improvement, enabling you to test customer retention levels and optimise conversions. With us as your partner, your success is our priority.

Feedback-driven approach for continuous improvement
Customised reports to measure campaign success
Data-driven insights for effective marketing strategies
Testing customer retention and optimising conversions
Your success is our top priority as your partner

I want data driven results! Send enquiry now… →

How Does Email & Automation Work?

Email Marketing:

Develop an effective email marketing strategy
Create and coordinate content
Design emails aligned with your brand identity
Test eDMs, including spam testing
Manage CRM uploads and distributions
Implement A/B split testing for optimisation
Provide detailed performance reports and strategic analysis against industry benchmarks

Marketing Automation:

Integrate your website with CRM systems
Design and implement marketing automation strategies
Craft engaging email automation flows
Develop strategies for shopping cart abandonment
Create lead nurture strategies to guide potential customers
Utilise lead scoring for personalised messaging
Implement website chatbot and onsite retargeting
Segment databases for targeted communications
Implement off site retargeting strategies for wider reach

Unlock the Power of Email Automation

Don’t miss out on the opportunities of automated email responses. Our team knows the significance of automated emails for abandoned carts, link clicks, and lead confirmations – all valuable chances to connect with an already engaged audience. With the cutting-edge automation software, Klaviyo, we enhance your database and transform opportunities into sales.

Automated email responses for missed opportunities
Capitalising on abandoned carts, link clicks, and lead confirmations
Connecting with an already engaged audience
Leveraging Klaviyo automation software for database enhancement
Turning opportunities into successful sales

I want enhanced opportunities! Send enquiry now… →

Beautiful Messages that Engage

Transform your email campaigns into eye-catching messages that your database will love to engage with. Our team helps you reinforce your brand, maintain customer connections, and keep them engaged with your business. From designing layouts to adding links and content, we’ll handle the entire process for you, ensuring you get the most from your emails.

Eye-catching email campaigns that captivate your audience
Reinforcing your brand and maintaining customer connections
Expertly designed layouts with compelling content and links
A seamless process handled by our team for maximum impact
Get the most from your emails and keep your audience engaged

Data-Driven Email Marketing Strategies

Feed’s approach to email marketing is entirely data-driven. We collaborate closely with your business to understand your brand, enabling our team of expert marketers, copywriters, and graphic designers to create a customised email marketing campaign. With our wealth of experience in creating and distributing emails, we craft laser-targeted strategies that deliver the best results for your business. Let us take your email marketing to new heights.

Data-driven approach for effective email marketing
Collaborating to understand your brand and goals
Expert marketers, copywriters, and designers for custom campaigns
Laser-targeted strategies for optimal results
Elevate your email marketing with our experienced team

We are dedicated to helping you make the most of email marketing and automation to drive business growth and foster lasting customer relationships. Contact us today to learn more about our Email Marketing Services and how we can create tailored solutions for your business.

I want an effective email strategy! Send enquiry now… →

Email Marketing FAQ

Your Top 5 Common Questions Answered

Email marketing is a digital marketing strategy that involves sending targeted and personalised messages to a group of individuals via email. It is valuable for businesses because it enables direct communication with customers, fosters customer loyalty, drives website traffic, generates leads, and contributes to higher conversion rates.

Building an effective email list involves collecting permission-based contacts from interested individuals. You can create sign-up forms on your website or landing pages, offer valuable incentives such as eBooks or discounts in exchange for email subscriptions, and use social media to promote your email newsletter or updates.

The content of your marketing emails should align with your audience’s interests and provide value. Common types of content include product updates, promotions, educational content, helpful tips, personalised recommendations, and exclusive offers. Use engaging subject lines and compelling visuals to capture your subscribers’ attention.

The frequency of sending marketing emails depends on your audience and the nature of your business. It’s essential to strike a balance between staying top-of-mind with your subscribers and not overwhelming them with excessive emails. Test different frequencies (e.g., weekly, bi-weekly, monthly) and analyse open and click-through rates to determine what works best for your audience.

To measure the success of your email marketing campaigns, track key metrics such as open rate, click-through rate (CTR), conversion rate, bounce rate, and unsubscribe rate. Monitor these metrics for each campaign to assess its effectiveness. Additionally, A/B testing (comparing variations of your emails) can help optimise your campaigns and improve overall performance.

Let’s have coffee

Send us your enquiry, and we’ll be in touch within 24 hours.